SureBright lets US and Canadian merchants start offering product protection plans in just 10 minutes

SureBright makes it really easy for merchants of any size to embed product protection directly into the customer journey. Merchants earn incremental revenue from every policy sold, while building trust with their customers—at zero spend or risk.

We take care of everything: financial risk, claims, customer support, tech, and compliance—so you can focus on what matters most: growing your business.

With a customer-first mindset, full-coverage plans, and advanced technology at our core, SureBright helps you deliver a seamless, delightful shopping experience—every time.