SureBright

Join 500+ brands earning a high revenue share on every warranty plan sold

  • No setup fees
  • No monthly costs.
  • We only win when you win
Smiling online store owner holding a parcel and her phone at her laptop

Brands that offer SureBright protection

  • Blaupunkt
  • Zildjian
  • Hell's Kitchen
  • Greentoe
  • ProSource
  • ListenUp
  • Select Fitness
  • Super Handy
  • Poolweb
  • Modtub
  • Direct Bed
  • Audio Lab
  • Gumball
  • Verdi
  • Simple Cell

What makes us the world’s highest-earning warranty program

  • 20.2%

    average opt in rates for SureBright Warranties

  • up to 28%

    boost to bottom line

  • 31%

    average opt in rates for SureBright shipping insurance

    *Lower costs than most shipping insurance providers, including Shopify

  • up to 300%

    increase in warranty conversions when merchants switch to SureBright.

Earn more on every sale

  • $0 Fees
  • High margins for you. Low prices for customers.
  • Zero extra costs—we handle all claims and operations.
  • 10 minute onboarding
  • AI powered operations - zero ongoing work for you

Book a 15-minute call with us

Discover how much you could earn every month by offering SureBright’s product protection plans.

Trusted by businesses, Loved by customers

  • 500+ Brands

    • Hell's Kitchen
    • Greentoe
    • ProSource
  • 20.2%

    Avg warranty conversion with a range of 10-64%

  • Rated 5 of 5 on Shopify

    Rated 5 of 5 on Shopify

  • SureBright has been an absolute game-changer for our business. When we transitioned from our previous warranty provider, we weren't just looking for a replacement, we needed a true partner. SureBright delivered and then some. From day one, their team has been nothing short of fantastic, responsive, professional, and genuinely invested in our success. One of the most impressive results we've seen is the dramatic increase in our warranty attachment rate, which now consistently hovers around 40–50%. That's not just a boost in numbers, it's a clear reflection of how well SureBright has positioned their offering and how much our customers trust the coverage.

    Strictli

    40-50%

    Attachment rate

    • Switched from a competitor
  • SureBright's Extended Warranty app is very easy to use and set up. It takes just a few minutes to get started. They custom-built the UI which fits right into our store's design. Plus, the support team is really helpful if you need anything.

    Zildjian
    • Few minutes setup
    • Custom-built UI fits design
  • The leadership team at SureBright has been amazing to work with. They've streamlined every aspect of our product protection offering—from setup to the post-purchase experience—making it seamless for both our team and our customers. We're thrilled to report a 25% attach rate, which has far exceeded our expectations. I highly recommend partnering with them!

    Wamatek

    25%

    Attachment rate

    • Exceeded expectations
  • SureBright's extended warranty app has helped us significantly improve our game. These folks really know their stuff, and it shows in how they've set everything up for us. They've got all our bases covered - from our own stores to our dealer network, and email/sms, each with its own unique requirements. The online experience is spot-on too - it converts well without being overly aggressive. What really sets them apart is their technical expertise, dedication and response times to make things work. After dealing with a warranty provider that couldn't get it right, SureBright came in and nailed it.

    Magnum Bikes Online
    • Switched from a competitor
    • Converts well, not aggressive
  • Surebright is great. Easy setup, great support team with quick response time and working resolutions. A+ Company

    Shop Minolta Cameras
  • So far so good. Amazing service with everything from implementation to pricing and whatnot. Have not dealt with a claim or anything, but they say we won't have to anyways. Considering that to be true, 5 star review at this point.... Would recommend.

    Select Fitness

    5 star

    Review

    • Claims handled automatically
  • I switched to Surebright from another provider a few months back, and it's been a great experience so far. The setup process was smooth, and their support team is always there when you need them. After launching, I requested some tweaks in the app, and they were delivered in just 4 days. Thank you guys!

    Source Assets LLC

    4 day

    Feature delivery

    • Switched from a competitor
  • SureBright's extended warranty app has been a great addition to our store. The setup process was incredibly easy and took only 5 minutes of our time. Their support team has been consistently responsive and helpful. They even helped us in experimenting with retail pricing for warranties. They went above and beyond by resolving an issue we were experiencing with another app within hours.

    Comm Gear Supply

    5 minute

    Setup time

    • Went above and beyond
  • We've been collaborating with SureBright Extended Warranties for a considerable period, and their support has been outstanding from the get-go. Right from our first interaction through to continuous assistance, communication has been a breeze. They're always on hand, offering a delightful experience whenever we reach out. Their assistance in integrating their offerings into our online platform was smooth and efficient, plus they've taken proactive steps to aid in enhancing our sales.

    Levy Electric
    • Long-term collaboration success
    • Proactive sales enhancement
  • Choosing SureBright for our warranty offerings was a no-brainer. Setting up the app took only 5 minutes, and their team was incredibly supportive, always ready to answer our numerous, detailed questions with patience and clarity. They made themselves available whenever we needed, which was invaluable for us as newcomers to this type of service. We had tried talking with a competing service for warranties but their bar for entry was vague and selective. Not the case we've SureBright. They've been very welcoming, patient, have really gone above and beyond with our requests. We're already seeing great customer responses and a steady increase in warranty purchases, showing it's a very low-risk move.

    SuperHandy - Shop Outdoor Power Equipment & Mobility

    5 minute

    Setup time

    • Competitor had vague requirements

Product protection revenue calculator

Let’s find out how much money you can make by offering warranties

Takes 40 seconds

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What’s new

FAQs: Everything you need to know

Got questions? We’ve got answers! Explore our frequently asked questions to learn more about SureBright’s coverage, claims process, and how we help protect your purchase.

You earn ~20k$ in direct profits for every 1M$ of eligible product sales. Additionally, you can expect a 15% jump in average order value, 12% increase in conversion rates (resulting from lower customer hesitation), and 16% higher retention rates.

Because there are no expenses, efforts or time involved- every dollar earned is pure profit.

The onboarding process will vary slightly depending on your specific sales channels, but the general steps are as follows:

a. We start with an introductory meeting to understand your needs and outline our warranty program.

b. We'll provide a detailed pricing structure that includes retail warranty plan costs and your revenue share.

c. You'll undertake the necessary steps for onboarding tailored to your sales channel. In most cases, this takes less than 10 minutes

d. Finally, we handle the technical integration, enabling customers to purchase product warranties. In most cases, it takes only two days.

No, SureBright and its underwriters manage all financial risks and claims.

We handle the entire process for you. We use our data and insights to recommend the most suitable warranty plans and pricing for various products. Additionally, we tailor the user interface for warranty offerings. While you have the flexibility to make reasonable adjustments, we advise sticking with our recommendations, as they are time-tested with hundreds of retail stores and have a track record of success for both merchants and customers.

Unlike other platforms, SureBright ensures merchants are always 100% in control. You get paid real-time directly from the customers. It's SureBright that will invoice you at the end of the 30-day period with the retail price of the warranty minus your share.

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